Selling your home during the Holiday season

Dated: November 16 2021

Views: 67

The holiday season from November through January is often considered the worst time to put a home on the market. In the west metro real estate market, more than 12,000 homes were sold from Nov. 2020 through Nov. 2021. Approximatemly 45% of homes were sold in the winter months.  While the thought of selling your home during the winter months may dampen your Holiday spirit, the season does have its advantages: holiday buyers tend to be more serious and competition is less fierce with fewer homes being actively marketed. First, decide if you really need to sell. Really.

List below is helped from an aritcle on

  1. Deck the halls, but don’t go overboard.
    Homes often look their best during the holidays, but sellers should be careful not to overdo it on the decor. Adornments that are too large or too many can crowd your home and distract buyers.  Most buyers that are looking for homes to buy during this time of year absolutely get a warm and fuzzy feeling when they walk into a well decorated, well staged home. HR Team official recommendation:  PUT YOUR DECORATIONS UP!

  2. Hire a reliable real estate agent.
    That means someone who will work hard for you and won't disappear during Thanksgiving, Christmas or New Year's. Ask your friends and family if they can recommend a listing agent who will go above and beyond to get your home sold. This will ease your stress and give you more time to enjoy the season. The HR Team is Buffalo MN real estate agents serving the west metro for buyers and sellers.  Full time agents providing full service to all of their clients. The leading agents in Buffalo MN real estate, the HR team with Edina Realty is ready to help you this Holiday season!

  3. Seek out motivated buyers.
    Anyone house hunting during the holidays must have a good reason for doing so. Work with your agent to target buyers on a deadline, including people relocating for jobs in your area, investors on tax deadlines, college students and staff, and military personnel, if you live near a military base. Living in the midwest, we are blessed and cursed with a roller coaster of weather patterns.  Anyone out looking at homes in subzero weather is a motivated buyer.  You may see less showing activity on your home, but each showing is more valuable this time of the season. 

  4. Price it to sell.
    No matter what time of year, a home that’s priced low for the market will make buyers feel merry. Rather than gradually making small price reductions, many real estate agents advise sellers to slash their prices before putting a home on the market. Selling in 2021 with all of the spring chaos has given the market a false sense of confidence in what reality acutally is. 

  5. Make curb appeal a top priority.
    When autumn rolls around and the trees start to lose their leaves, maintaining the exterior of your home becomes even more important. Bare trees equal a more exposed home, so touch up the paint, clean the gutters and spruce up the yard. Keep buyers’ safety in mind as well by making sure stairs and walkways are free of snow, ice and leaves. As we approach Thanksgiving and Christmas, the time may have passed to get your "green photos".  As leading Realtors serving the west metro area of Minneapolis, we provide tips and advice to get your home in the best shape possible to get you top dollar. 

  6. Take top-notch real estate photos.
    When the weather outside is frightful, homebuyers are likely to start their house hunt from the comfort of their homes by browsing listings on the Internet. Make a good first impression by offering lots of flattering, high-quality photos of your home. If possible, have a summer or spring photo of your home available so buyers can see how it looks year-round. We work with the industry leaders. It is proven that better photos sell homes faster, less showings, and for more money on average compared to listings that do not have professional photos. Get in contact with us to get started
  7. Create a video tour for the Web.
    You'll get less foot traffic during the holidays thanks to inclement weather and vacation plans. But shooting a video tour and posting it on the Web may attract house hunters who don't have time to physically see your home or would rather not drive in a snowstorm.  As leaders in the market when it comes to video, we are uniquely positioned to reach more people organically and genuinely. 

  8. Give house hunters a place to escape from the cold.
    Make your home feel cozy and inviting during showings by cranking up the heat, playing soft classical music and offering homemade holiday treats. When you encourage buyers to spend more time in your home, you also give them more time to admire its best features.

  9. Relax — the new year is just around the corner.
    The holidays are stressful enough with gifts to buy, dinners to prepare and relatives to entertain. Take a moment to remind yourself that if you don't sell now, there's always next year, which, luckily, is only a few days away.

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Tyler Reiss

Tyler Reiss is the team lead at the HR Team since 2016. Previously the Hoekstra & Reiss team, the HR team has added top service agents that have elevated the team to be the #1 agents in Buffalo....

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